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Advertising A Very Short Introduction - Very Short Introductions

How advertising works is not a question that has a simple answer. Advertising is a diverse entity a..

Advertising and Consumer Culture in China - China Today

This book provides a comprehensive analysis of Chinese advertising as an industry, a discourse and..

Coca Wine Angelo Mariani's Miraculous Elixir and the Birth of Modern Advertising

A lavishly illustrated history of coca wine and the revolutionary advertising methods that made it ..

Communications Writing and Design The Integrated Manual for Marketing, Advertising, and Public Relations

Communications Writing and Design is an integrated, project-based introduction to effective writing..

Drawn to Drink Fifty Years of the Advertising and Illustration of Drinks - Artmonsky Arts

Drawn to Drink is a miscellany of illustrations for advertisements, leaflets, posters, articles an..

From Those Wonderful Folks Who Gave You Pearl Harbor Front-Line Dispatches from the Advertising War

ISBN: 9781451609905Publisher: Simon & SchusterImprint: Simon & SchusterPublished date: 20 Jul 2010DE..

Good Lord! How Did I Get Into Advertising?

This is an enthralling and hilarious look at the goings on at an Ad Agency that will leave you gasp..

Land of Bright Promise Advertising the Texas Panhandle and South Plains, 1870-1917 - M. K. Brown Range Life Series

"It shall be the chosen land, perpetual sunshine shall kiss its trees and vines, and, being storied..

Liverpool Ghost Signs A Sideways Look at the City's Advertising History

Take a photographic journey into Liverpool's often overlooked local, craft and advertising history...

Marketing the Blue & Gray Newspaper Advertising and the American Civil War

Lawrence A. Kreiser, Jr.'s Marketing the Blue and Gray analyzes newspaper advertising during the Am..

Sellers of Dreams Fifty Years of the Advertising of Beauty Products 1920-1970 - Artmonsky Arts

From the latter part of the 19th century there was a fever of experiment resulting in the developme..

Sale

Soled Out The Golden Age of Sneaker Advertising

'A veritable tome of sneaker history...backed by nearly a decade of research and discovery.' - Hype..

The Copywriter's Toolkit The Complete Guide to Strategic Advertising Copy

Written from a real-world perspective by an award-winning copywriter/producer/director, this compre..

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