Cable Visions Television Beyond Broadcasting

Cable television, on the brink of a boom in the 1970s, promised audiences a new media frontier-an expansive new variety of entertainment and information choices. Music video, 24-hour news, 24-hour weather, movie channels, children's channels, home shopping, and channels targeting groups based on demographic characteristics or interests were introduced. Cable Visions looks beyond broadcasting's mainstream, toward cable's alternatives, to critically consider the capacity of commercial media to serve the public interest. It offers an overview of the industry's history and regulatory trends, case studies of key cable newcomers aimed at niche markets (including Nickelodeon, BET, and HBO Latino), and analyses of programming forms introduced by cable TV (such as nature, cooking, sports, and history channels).

ISBN:	9780814799499
Publisher:	NYU Press
Imprint:	New York University Press
Published date:	01 Sep 2007
DEWEY:	384.5550973
DEWEY edition:	22
Language:	English
Number of pages:	368
Weight:	608g
Height:	231mm
Width:	163mm
Spine width:	27mm

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