Broadcasting is now an important part of the international aid effort, and as such communication for development has ambitious aims: to save lives, improve livelihoods and end corruption. In order to achieve this, specialist innovative production techniques and formats are required. This book provides a practical and thorough guide to the production of effective broadcasting for development. It covers four key areas of communication: humanitarian broadcasting in emergencies; distance learning; empowerment, good governance and human rights; broadcasting for behaviour and social change. Tuckey takes us through each stage from project design, to selecting and training a production team and developing formats, with key emphasis on the inclusion of local communities.
ISBN: | 9781784538200 |
Publisher: | Bloomsbury Publishing (UK) |
Imprint: | Bloomsbury Academic |
Published date: | 16 Jun 2022 |
DEWEY: | 070.19 |
DEWEY edition: | 23 |
Language: | English |
Number of pages: | 464 |
Weight: | 728g |
Height: | 156mm |
Width: | 233mm |
Spine width: | 28mm |