The Quest for Meaning A Guide to Semiotic Theory and Practice, Second Edition

Dating back to antiquity, semiotics is both a "technique" and a "science" that aims to understand the nature of meaning. An academic discipline in its own right, semiotics uses signs, such as words and symbols, to think, communicate, reflect, transmit, and preserve knowledge. Since the initial publication of The Quest for Meaning in 2007, the world has changed dramatically with the advent of online culture, new technologies, and new ways of making signs and symbols. Updated to reflect these many changes, the second edition includes a comprehensive chapter on the use of semiotics in the Internet age. Written in a student-friendly style, featuring examples from everyday life, the book explains what semiotics is all about and why it is so important for gaining insights into our elusive and mysterious human nature.

ISBN:	9781487504854
Publisher:	University of Toronto Press
Imprint:	University of Toronto Press
Published date:	12 Aug 2020
Language:	English
Number of pages:	216
Weight:	420g
Height:	235mm
Width:	155mm
Spine width:	14mm

Write a review

Your Name:

Your Review: Note: HTML is not translated!

Rating: Bad           Good

Enter the code in the box below: